It is our mission to bring retailers and manufacturers closer through our data ecosystem Aurora where we structure and distribute business insights.

Aurora is the ultimate insights ecosystem between retailers and manufacturers. By acting as a neutral insights provider, our platform can efficiently improve collaboration and results for both parties.

For FMCG manufacturers, Impaqtr supports internal insights and sales teams, by bringing insights together and by highlighting opportunities to improve performance and communication with retailers and their stores. 

At the same time, Impaqtr is the go-to partner for retailers to monetize their data, by offering them a flexible SaaS insights platform where they can make their data available for suppliers and partners. 

In one year’s time, over 20 manufacturers and 10 data partners already benefit from more insights in Aurora.